Account Information

Team Member Accounts

Full-Time Employees on the SEO/SEM or Social Media Teams with individual logins include:

• Chris Everett, Founder-In-Chief

General Use SEMRush Account

The General Use Account should be used by:

• Full-Time Employees who need access for reporting or ad-hoc research but do not have a login.
• Freelancers or Contractors supporting Captivate projects.

Login Credentials

URL: https://www.semrush.com/login/
User: semrush@captivate.agency
Pass: =@TX}c=p?-f?>5,

URL: https://www.semrush.com/login/
User: seo@captivate.agency
Pass: SbswDybxri3#WVJ

About SEMRush

What is SEMRush?

• SEMrush is an all-in-one digital marketing platform.
• Primarily used for SEO, PPC, content marketing, competitor analysis, and social media management.
• Offers data and tools to improve online visibility and organic search rankings.
• Also manages local listings and has AI content capabilities.
• Platform subscription fees charged monthly.

What Does Captivate Use SEMRush For?

• Keyword Research – Find high-volume and low-competition search terms.
• Site Audits – Analyze and improve website health and technical SEO.
• Backlink Analysis – Track backlink profiles and find link-building opportunities.
• Competitor Research – Monitor competitor traffic, keywords, and ad strategies.
• PPC Campaign Optimization – Discover ad keywords and optimize Google Ads.
• Content Marketing – Generate ideas, optimize for SEO, and track content performance.
• Rank Tracking – Monitor keyword positions in search engines over time.
• Social Media Tools – Schedule posts and track engagement across platforms.